Our Priorities
Moving Thunder Bay Forward
A practical plan built on partnership - because we don't have to do this alone.
Moe is a proud supporter of Thunder Bay's Smart Growth Action Plan - the community-built, Council-approved 10-year roadmap to grow our tax base, strengthen our workforce, and attract new residents. These priorities are about delivering that plan: turning a shared vision into real results.
Keep Thunder Bay Moving
Moe will bring forward a clear, multi-year roads plan that fixes the worst streets first using the City's own condition data, so spending follows need instead of headlines. She will push to coordinate road, water, and utility work so the same street isn't dug up twice, and she will treat reliable infrastructure as the basic service residents are already paying for.
Bring the Pool 6 Waterfront to Life
The waterfront has been talked about for years; Moe's focus is moving it from plan to progress. She will pursue partnerships with private investment and senior governments to develop the site in a way that creates jobs, draws people downtown, and gives Thunder Bay a waterfront the whole city can be proud of.
Clear, Fair Communication
Moe will open up City Hall with plain-language updates on the decisions that affect residents and a clear picture of where tax dollars actually go. She will make consultation genuinely two-way through regular, accessible opportunities for people to be heard before decisions are made, not after.
Grow the Costco and Innova Park Corridor
Drawing on more than 30 years in business, Moe will back smart commercial growth by cutting the permitting delays and red tape that push investment and jobs elsewhere. Every new business that locates here widens the tax base, which is how the city funds services without leaning harder on residential taxpayers.
Clear the Path for New Housing
As a real estate broker, Moe has seen first-hand how slow approvals and unnecessary barriers hold back new homes. She will streamline the City's approval and permitting process and support a full range of housing, from starter homes for young families to options that let seniors age in place, working with builders and the province to get more homes built faster.
Be Thunder Bay's Champion in Toronto and Ottawa
As a regional hub for health care, education, and services across Northwestern Ontario, Thunder Bay deserves its fair share of provincial and federal funding. Moe will build real working relationships at both levels of government and partner with neighbouring municipalities and First Nations so the region speaks with a stronger, united voice.
Respect Every Tax Dollar
Moe will bring a business owner's discipline to the City budget, scrutinizing spending line by line and asking whether residents are getting value for their money. Her approach is straightforward: grow the tax base through responsible development so the city's future is funded by growth, not by higher tax bills.
Where Moe Stands on Strong Mayor Powers
Thunder Bay's next Mayor will have significant Strong Mayor powers. I want residents to know clearly where I stand.
I believe the Mayor should lead Council, not replace Council.
Twelve Councillors are independently elected by the people of Thunder Bay. Their voices, their votes and the residents they represent matter. My approach will always be to work with Council, build relationships, encourage debate and seek consensus.
I will not use Strong Mayor powers simply to override Council because I disagree with a decision.
Strong Mayor powers do not make a strong Mayor. Strong leadership is listening, building relationships, finding common ground and bringing thirteen independently elected people together to move our city forward.
I will work with Council, not around Council. We're stronger together.
Want to help make this happen?
Join the CampaignOur Foundation
Thunder Bay Smart Growth Action Plan
Moe is a proud supporter of this community-built, Council-approved roadmap. These priorities are about delivering that plan - turning a shared vision into real results.
The Smart Growth Action Plan presents a bold and united vision for Thunder Bay's long-term prosperity. It is an investment in a shared future, helping to make Thunder Bay a place where families can succeed and neighbourhoods flourish.
Read the Full PlanA 10-Year Roadmap
Approved by City Council in December 2025, the plan sets a clear path to expand the population, strengthen the local tax base, and create opportunities for residents, businesses, and newcomers alike.
Built by the Community
Developed by the City of Thunder Bay and the Thunder Bay CEDC alongside a diverse group of partners - including local businesses, institutions, Indigenous organizations, utility providers, and community groups.
Reversing Slow Growth
The plan offers concrete actions to reverse the trend of slow growth and position Thunder Bay as a city of opportunity - a place to build a career, start a business, raise a family, or find belonging.